About

Digital marketing innovation strategist and entrepreneur. Ex-expat living in NYC.

  • Founder of Deep Retail, a company that architects solutions to help retailers build loyalty and maximize revenue with AI, affective computing, and deep learning.
  • Co-creator of today’s—special
  • Founded Storyworlding, a consultancy in fashion and private equity.
  • Former Director of Digital Strategy and Operations at NielsenIQ, the world’s leading consumer intelligence company.
    • NIQ delivers the most complete understanding of consumer buying behavior with point of sale coverage for 90% of the world’s population.
  • Speaker at conferences in 8 countries.
  • Help run a science-based SEO community that tests and measures organic search ranking factors.
  • Scaled an e-commerce brand from $1.8 to $14MM in annual recurring revenue in two years at an 9x ROAS.
  • Co-founded a marketing platform that was acquired by Twitter after doing $8MM in revenue in the first six months after launch.
  • Third employee at L2 Inc, a luxury brand think tank acquired by Gartner Marketing.

When I’m not building online experiences, I love to eat, sail, and bike around the city. Lately, I’ve been really into calisthenics and quantum mechanics.